Proceeds from the auction of Ferrari Trento podium-inspired bottles will be donated to help emergency efforts in Ukraine.
For 2022, Ferrari Trento will remain the supplier of the post-race bubbly drivers drink, but mostly spray, as the top three take to the podium to celebrate following a grand prix.
And in the closing stages of the 2021 campaign, it was decided these celebrations would be used to influence a way of fundraising.
A test run was done in partnership with Formula 1 and in aid of Keep Fighting, the organisation set up to celebrate seven-time former World Champion Michael Schumacher and encourage everyone to “never give up”.
Fans are able to bid via F1 Authentics to purchase unique bottles and for 2022, it has been agreed the proceeds will, through the partnership of Ferrari Trento, Formula 1 and Keep Fighting, be donated to the International Committee of the Red Cross to aid emergency help for Ukraine.
Available for auction will be three special edition three-litre bottles like those used on the podium.
They will feature the circuit image on the label, the Ferrari visual on the side and be filled with the company’s most representative Trentodoc wine.
Max gives the boss a celebratory soaking! 😄#AbuDhabiGP 🇦🇪 @FerrariTrento pic.twitter.com/lV1IQ9xF7h
— Formula 1 (@F1) December 15, 2021
The auctions kicked off on March 14 and from that date until March 23, three bottles signed by the podium finishers of the 2021 Portuguese, Spanish and Austrian Grands Prix will be up for grabs.
Mercedes’ Lewis Hamilton won the Portuguese and Spanish GPs, while his title rival and eventual World Champion Max Verstappen won in Austria.
Alongside Hamilton, Verstappen and Hamilton’s former team-mate Valtteri Bottas completed the Portuguese GP podium, with the same trio forming the celebrations in Spain and Austria also.
The Hungarian, Belgian and Sao Paulo GP podium bottles are to be auctioned from March 20-30.
Here there was a little greater variety among the drivers, for Esteban Ocon won the 2021 Hungarian Grand Prix for Alpine, with Hamilton and Ferrari’s Carlos Sainz joining him on the podium.
Verstappen won what proved to be a washout at the 2021 Belgian Grand Prix, where George Russell took the P2 step with Hamilton P3.
For Sao Paulo, it was back to the more familiar podium of Hamilton, Verstappen and Bottas. The race was won by Hamilton, ahead of Verstappen with Bottas P3.
As of the 2022 Australian Grand Prix on April 10, Round 3 of the season, the bottle signed by the three podium drivers will be made available on F1 Authentics, with this happening for each race throughout the rest of the season.
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